Question

Kruger Pharmaceuticals uses printed brochures and a company website to promote its brand and products. This is an example of ______ media.

A. user-generated
B. mass selling
C. earned
D. owned
E. paid

Answer 1

Kruger Pharmaceuticals' use of printed brochures and a company website falls under the category of owned media.

Step-by-step explanation:

The example provided, where Kruger Pharmaceuticals uses printed brochures and a company website to promote its brand and products, falls under the category of owned media. Owned media refers to the channels and platforms that a company owns and has control over. In this case, Kruger Pharmaceuticals owns and controls the brochures and website they use for promotion.