Final answer:
The problem-solution arrangement is the most effective organizational pattern for a company president's proposal to increase sales, as it clearly lays out the issues and solutions.
Step-by-step explanation:
The question is asking which type of organizational arrangement would be most effective for a company president to use when outlining a proposal to increase sales to employees. The most effective organizational arrangement in this scenario would be a problem-solution arrangement. This pattern allows the presenter to define the problem at hand (need to increase sales), then proceed to introduce potential solutions. It organizes the content into a logical format that first demonstrates the importance of the issue and then provides a method for addressing it.
In the context of a presentation that aims to influence and direct actions, utilizing a problem-solution format focuses the listeners' attention on the issue and the steps they need to take. Furthermore, it can effectively create a compelling argument for why the proposed solutions are necessary and how they can be implemented by the employees to achieve the desired outcome of increased sales. This type of organization also allows for the anticipation and addressing of potential objections, providing a clear and persuasive argument.