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What does Banana Republic use? At least one particular tactic

that demonstrates the strategy in terms of place?

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User Paduwan
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1 Answer

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Final answer:

Banana Republic uses a tactic that involves carefully selecting store locations as part of its business strategy to target a sophisticated customer base.

Step-by-step explanation:

Banana Republic, the retail clothing company, uses various tactics to implement its business strategy. One particular tactic that demonstrates the strategy in terms of place is its careful selection of store locations.

Banana Republic strategically chooses to open its stores in high-traffic areas, such as malls or busy city centers. By placing its stores in prime locations, the company ensures that it reaches a large customer base and maximizes its visibility and accessibility.

This tactic aligns with Banana Republic's strategy of targeting a sophisticated and fashion-forward customer base. By positioning its stores in prominent locations, the company creates a perception of exclusivity and quality, attracting its desired customer demographic.

answered
User Nyima
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