Question

I create a compelling message that my product is worth purchasing, if I'm sure the customer will be satisfied with it.

Answer 1

Sellers of goods can reassure buyers through money-back guarantees, testimonials and reviews, and product demonstrations.

Step-by-step explanation:

In order to reassure a possible buyer faced with imperfect information, sellers can employ several strategies:

1. Money-back guarantee: Offering a money-back guarantee provides a promise of quality and encourages people to buy, even if they are uncertain about keeping the product.
2. Testimonials and reviews: Sharing positive testimonials and reviews from satisfied customers can help build trust and reassure potential buyers.
3. Product demonstrations: Providing product demonstrations, whether in-person or through videos, allows customers to see the product in action and understand its features and benefits.