Question

The marketing metrics related to a retailer’s customers include all of these except which?

a) Customer satisfaction
b) Customer retention
c) Employee productivity
d) Customer acquisition cost

Answer 1

The marketing metrics related to a retailer's customers include customer satisfaction, customer retention, and customer acquisition cost.

Step-by-step explanation:

The marketing metrics related to a retailer's customers include customer satisfaction, customer retention, and customer acquisition cost. However, employee productivity is not directly related to the retailer's customers and is therefore not a marketing metric directly related to them.