Final answer:
The group of people within an organization who participate in the buying process are known as the buying group or purchase committee.
Step-by-step explanation:
The group of people within an organization who participate in the buying process are known as the buying group or purchase committee.
This group usually consists of individuals from different departments or functions within the organization, who have a role in the decision-making process. They may include representatives from the finance department, operations, marketing, and other relevant departments.
The buying group is responsible for evaluating different options, gathering information, analyzing proposals, and making the final decision on the purchase.