Question

What is the final—and ultimate—goal of the aida process?

a. increasing awareness for a product
b. stimulating desire for a product
c. attracting interest in a product
d. prompting action toward a product

Answer 1

The final and ultimate goal of the AIDA process is to prompt action toward a product.

Step-by-step explanation:

The final and ultimate goal of the AIDA process is to prompt action toward a product. The AIDA process is a marketing and advertising model that stands for Attention, Interest, Desire, and Action. The goal of the AIDA process is to guide consumers through these four stages in order to ultimately prompt them to take action, such as making a purchase or engaging with the product.