Describe the role of marketing decision support models. Which types of operational models can you think of?

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asked Mar 14, 2023 87.8k views

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Latece · Answer 1 · 2023-03-18T08:29:28+0000

Answer:

Data-driven DSS. These systems include file drawer and management reporting systems, executive information systems, and geographic information systems (GIS). ...

Model-driven DSS. ...

Knowledge-driven DSS. ...

Document-driven DSS. ...

Communication-driven and group DSS.

Describe the role of marketing decision support models. Which types of operational models can you think of?

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