Final answer:
When employees absorb traditions and values established by the founder in a firm, it is part of the socialization process within the company culture.
Step-by-step explanation:
When others in a firm absorb traditions and values established by the founder, it refers to the process of socialization within the company culture. Similar to how a child learns acceptable behavior during play-dates or school days, individuals in a business learn how to be productive partners by observing and adapting to the norms and values of the organization. This process helps them become productive members who understand and apply the beliefs and values of the company.