Question

Which of the following is true of transactional channel partners?

a. they maintain specific loyalty to the companies that they serve

b. they are intricately meshed with their partners' internal operations

c. they provide a distribution link for other companies

d. they prefer to create long-term alliances with their partners

Answer 1

Transactional channel partners provide a distribution link for other companies.

Step-by-step explanation:

Transactional channel partners are external entities that assist a company in distributing and selling their products or services. Option c is true in this case because transactional channel partners provide a distribution link for other companies. They are not inherently loyal to the companies they serve, so option a is false. They also do not create long-term alliances with their partners, so option d is false.