Final answer:
No, Procter & Gamble is not known for using an undifferentiated targeting strategy. They use a differentiated targeting strategy, offering different products for different market segments.
Step-by-step explanation:
No, the statement is False. Procter & Gamble is not known for using an undifferentiated targeting strategy.
An undifferentiated targeting strategy, also known as mass marketing, involves targeting the entire market with a single marketing mix. This approach assumes that all customers have similar needs and preferences.
Procter & Gamble, on the other hand, is known for using a differentiated targeting strategy. They offer a wide range of products that cater to different segments of the market. For example, they have different product lines for laundry detergent, personal care products, and cleaning supplies.
By targeting specific segments of the market, Procter & Gamble can tailor their marketing efforts to meet the unique needs and preferences of each segment. This allows them to create more personalized and effective marketing campaigns.