Final answer:
A situational determinant that may affect consumer behavior is the power of the situation.
Step-by-step explanation:
A type of situational determinant that may have an effect on consumer behavior is the power of the situation. The power of the situation refers to how the immediate environment and surroundings influence our attitudes, beliefs, and behaviors. In the context of consumer behavior, the situation can include factors like cultural influences, social roles, and the presence of bystanders. For example, seeing a discount offer on a product in a supermarket may influence a consumer's decision to purchase that product.