Question

The stronger and more sustainable the competitive advantage a small business maintains, the better the chances of ______.

a. guaranteeing a profit
b. winning and keeping customers
c. obtaining a loan from a bank
d. entering the international market

Answer 1

The stronger and more sustainable the competitive advantage a small business maintains, the better the chances of winning and keeping customers.

Step-by-step explanation:

The stronger and more sustainable the competitive advantage a small business maintains, the better the chances of winning and keeping customers. When a small business is able to differentiate itself from competitors and offer unique value to customers, it attracts customers and builds loyalty. This helps the business not only generate sales but also retain customers over the long term, leading to sustained profitability.