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1 vote
Which of the pricing alternatives calls for a per-unit price of a product to be the same no matter where in the world it is being sold?

1) Flexible pricing
2) Penetration pricing
3) Skimming pricing
4) Standard pricing

1 Answer

3 votes

Final answer:

The pricing strategy where a product has the same per-unit price globally is known as standard pricing.

Step-by-step explanation:

The pricing alternative that calls for a per-unit price of a product to be the same no matter where in the world it is being sold is known as standard pricing. This approach means that a company will set a consistent price across all markets, ignoring the varying costs of doing business in different countries, such as shipping, taxes, or tariffs. Standard pricing suggests that a company is focused on maintaining a uniform global image or simplifying its pricing strategy. In contrast, flexible pricing allows for different prices in different locations, penetration pricing sets an initially low price to enter a competitive market, and skimming pricing starts high then lowers over time as demand decreases.

answered
User EricP
by
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