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The VALS tm system is one example of psychographic segmentation. T/F

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Final answer:

The Minnesota Multiphasic Personality Inventory (MMPI) is a personality assessment that uses true/false questions.

Step-by-step explanation:

The personality assessment that employs a series of true/false questions is the Minnesota Multiphasic Personality Inventory (MMPI). The MMPI is a well-known and widely used psychometric test that assesses personality traits and psychopathology. It consists of over 500 true/false items that measure various aspects of personality and mental health.

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User Graham Mendick
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