Question

The state of mind that customers have about a company and its products or services when expectations have been met or exceeded is called?

1) Customer satisfaction
2) Customer loyalty
3) Customer experience
4) Customer perception

Answer 1

Customer satisfaction is the term for when a company's products or services meet or exceed customers' expectations, influencing their willingness to make future purchases.

Step-by-step explanation:

The state of mind that customers have about a company and its products or services when expectations have been met or exceeded is referred to as customer satisfaction. It represents the fulfilment that customers feel when a product or service meets or surpasses their expectations. This can heavily influence whether they will make future purchases or not. Customer satisfaction is a key indicator of a company's performance and can greatly affect its reputation and customer retention rate.