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The acronym cpig, as applied to segmenting your stakeholders into categories, stands for what?

1 Answer

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Final answer:

The acronym CPIG is not commonly used in stakeholder segmentation. STP is a commonly used acronym that stands for Segmenting, Targeting, and Positioning.

Step-by-step explanation:

The acronym CPIG is not commonly used in stakeholder segmentation. However, a commonly used acronym for segmenting stakeholders is STP. STP stands for Segmenting, Targeting, and Positioning. This process involves dividing your stakeholders into distinct groups based on their characteristics and needs, selecting specific target segments to focus on, and then developing strategies to position your products or services to meet the needs of those target segments.

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User Naartjie
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