Question

When a retailer removes one company's product and replaces it with a product from another company, the first company is said to have lost

a) Market share
b) Revenue
c) Brand equity

Answer 1

When a retailer removes one company's product and replaces it with a product from another company, the first company is said to have lost market share.

Step-by-step explanation:

When a retailer removes one company's product and replaces it with a product from another company, the first company is said to have lost market share. Market share refers to the portion of the total market that a company holds. So, when a retailer stops selling a product from a specific company and replaces it with a product from another company, it means that the first company's share of the market has decreased.