Question

Paradise Kitchens' marketing plan currently has identified the Hispanic market as its primary target for the Earth Coyote Organics product line. To complete the customer analysis portion of the marketing plan, Paradise Kitchens should consult to gain insight into the geographic concentration of the Hispanic population.

a. Demographic surveys
b. Census data
c. Social media analytics
d. Online forums and comμnities

Answer 1

To gain insight into the geographic concentration of the Hispanic population, Paradise Kitchens should consult census data.

Step-by-step explanation:

To gain insight into the geographic concentration of the Hispanic population, Paradise Kitchens should consult census data. Census data provides accurate and comprehensive information about the population of a specific geographic area. It includes details on demographics, such as ethnicity, which can help Paradise Kitchens understand the concentration of the Hispanic population and target their marketing efforts effectively.