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her frustration stemmed from not being informed of this requirement until she arrived. this demonstrates inadequate internal marketing communications. inappropriate external marketing communications. providing inadequate customer education. under-promising and over-delivering. inadequate management of customer perceptions.

1 Answer

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Final answer:

The frustration mentioned is the result of inadequate internal marketing communications within an organization. This can lead to a host of issues, such as misguided decisions and imperfect information, ultimately affecting customer satisfaction and business success.

Step-by-step explanation:

The frustration mentioned stems from having inadequate internal marketing communications when one is not informed of a requirement until arrival. This is a common issue within businesses that highlights the importance of proper information flow within an organization. By not providing timely and accurate information to individuals who need it, a company can create unnecessary challenges and barriers to success, as seen in this instance.

Examples of organizational missteps can include a range of issues such as poor design decisions that fail to meet customer needs, lack of preparation, and not understanding customer preferences and tastes. Another issue can arise from imperfect information, where there is uncertainty about the qualities of what is being bought or sold, leading to potential dissatisfaction or misjudgment of demand and substitutes, as was the case with Netflix management's strategic errors.

Effective communication and a deep understanding of the market and audience are critical to avoid these pitfalls and to engage successfully with both internal stakeholders and customers.

answered
User Yann Dubois
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