Question

What does it mean when an author uses an appeal to character?

He uses stories about people in order to prove his point.
He attacks the character of his opponents.
He asks the audience about their morals and values.
He uses examples that make himself believeable.

Answer 1

He uses examples that make himself believable. When he is trying to appeal, he is trying to tip the scale in a certain direction.

Answer 2

I think it's A. I'm not 100% sure.