Question

What is the importance of rhetoric, or the use of logos, pathos, and ethos, in advertisements?

A. Rhetoric is the use of images in a TV broadcast to tell a story.
B. Rhetoric tries to present only the facts to create a highly ethical ad.
C. Rhetoric is only used in propaganda techniques like bandwagon.
D. Rhetoric attempts to appeal to either emotion or logic in persuading a person to purchase a product.

Answer 1

Answer: D.Rhetoric attempts to appeal to either emotion or logic in persuading a person to purchase a product

Explanation: The importance of rhetoric, or the use of logos, pathos, and ethos, in advertisements, is rhetoric attempts to appeal to either emotion or logic in persuading a person to purchase a product. Advertisements shape the way we see ourselves and our surroundings. They may appeal to either emotion to persuade us that without that product we cannot achieve what we need, what we hope, or what we deserve.

Answer 2

The correct answer is D. Rhetoric attempts to appeal to either emotion or logic in persuading a person to purchase a product.

Rhetoric is very important in advertisements. Since advertisements aim to capture consumer, the use of rhetoric will help them in reaching out to them emotionally or logically.