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The overlap that occurs when the same people see an ad twice is referred as a. program rating. b. duplicated reach. c. unduplicated reach. d. frequency. e. coverage.

The overlap that occurs when the same people see an ad twice is referred as a. program rating. b. duplicated reach. c. unduplicated reach. d. frequency. e. coverage.
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The overlap that occurs when the same people see an ad twice is referred as

a. program rating.
b. duplicated reach.
c. unduplicated reach.
d. frequency.
e. coverage.

asked
User Kjhughes
by
8.1k points

1 Answer

6 votes
b. That is duplicated reach
answered
User Riccardo Marotti
by
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