Should the retail price of a proposed garment be one of the factors considered by the npd committee at the screening stage?

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asked Jan 12, 2018 94.7k views

1 Answer

Erapert · Answer 1 · 2018-01-16T15:59:57+0000

The NPD committee creates new products. NPDs do need to factor in the needs of their consumers, but final prices do not need to be considered.