Question

How is the marketplace for providing in-vehicle radio entertainment changing? what are the underlying drivers of change? are these driving forces actng to make the business of a satellite radio provider such as sirius xm more or less a±ractve from the standpoint of compettve intensity and potental for good proftability?

Answer 1

Bluetooth and services such as Spotify and Pandora will continue to move drivers and passengers in vehicles away from terrestrial and satellite radio. While older demographics will continue to support sirius for a time, ultimately the ability to play music on-demand will drive down the profitability of satellite radio.