Question

When maya decided to buy a new computer, she thought about all the brands she could recall seeing advertised, but she would consider only those brands she could buy at her local best buy electronics store. this represents maya's ________ set?

Answer 1

this represents maya's Evoked Set
Evoked Set is the product that come in a consumer's mind when they're thinking about a certain product.
This phenomenon is often created by a really strong market positioning by the company toward the promotion of a certain product