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Business Bonus Question: In the logo design of Baskin Robbins, what does the 31 stand for in the logo? Thanks in advance for your help!

Business Bonus Question: In the logo design of Baskin Robbins, what does the 31 stand for in the logo? Thanks in advance for your help!
asked 54.8k views
3 votes
Business Bonus Question:

In the logo design of Baskin Robbins, what does the 31 stand for in the logo?
Thanks in advance for your help!

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User Wuaner
by
8.3k points

2 Answers

5 votes
The 31 stands for 31 degrees Fahrenheit, which is 1 degree below freezing temperature. Their smoothies and ice cream are frozen at this temperature

answered
User Kerem Demirer
by
8.0k points
3 votes
The 31 stands for 31 different flavors. The pitch was for a customer could come in every day and get a different flavor for every day of the month.

Hope this helps!
answered
User Axeltherabbit
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8.4k points
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