Question

Why were innovations like apple's itunes considered to be disruptive innovations? these innovations, when introduced, were not legal. these innovations had a negative effect on all the existing market players. these innovations allowed the parent company to benefit in other product categories. these innovations involved more operational costs?

Answer 1

Apple's ITunes are considered to be disruptive innovations because, these innovations had a negative effect on all the existing market players. The product has monopolized the existing music market because of the convenience that the company has provided the masses. In turn, it had a negative effect on other companies and have caused them to lose profits.