Question

Which of the following is true of brand personalities?

They are not as important as brands' names and logos

They are determined by consumers' perceptions, but influenced by the process of branding

They are determined by the process of branding, but influenced by consumers' perceptions

They are not developed until a brand is nationally known

Answer 1

they are determined by consumer's perceptions, but influenced by the process of branding is answer.

Step-by-step explanation:

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