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If the management decision problem is: "should a new product be introduced?" what is the most appropriate marketing research problem?

If the management decision problem is: "should a new product be introduced?" what is the most appropriate marketing research problem?
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If the management decision problem is: "should a new product be introduced?" what is the most appropriate marketing research problem?

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User John Bollinger
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1 Answer

6 votes
There should be consider if the product is necessary.
answered
User Jim From Princeton
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