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The ______________ concept holds that a company's marketing should support the best long-run performance of the marketing system.

The ______________ concept holds that a company's marketing should support the best long-run performance of the marketing system.
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The ______________ concept holds that a company's marketing should support the best long-run performance of the marketing system.

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User Lethal
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The marketing concept 
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User Dmitry Yantsen
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