Question

Read this example:

Dr. William Leu, a board certified cardiologist with over twenty-five years of experience, believes that patients who eat whole foods and a diet low in sodium are 75 percent less likely to suffer from heart problems than patients with poor diets that are high in saturated fats and salt. Dr. Leu's research also concludes that the consumption of highly processed foods is a contributing factor in several heart-related issues, such as Coronary Artery Disease and Hypertension.
Which two forms of rhetoric are used in the example?
A. Ethos and logos
B. Ethos and pathos
C. Logos and pathos
D. Logos and cosmos

Answer 1

In the excerpt above, we can see that Dr. William Lew is using statistics, numbers, proof, to support his claims. Pathos is definitely incorrect because he is not trying to appeal to anyone's feelings, but rather to their sense of logic. Therefore B and C are incorrect. Cosmos is not something that exists as a form of rhetoric, so D is also incorrect.
This leaves us with the correct answer - A. ethos and logos. Ethos and logos have to do with logic and proof, which is the case here.

Answer 2

A) Ethos and logos

Ethos refers to the credibility of the speaker and his knowledge about the subject. In the example given, the speaker is Dr. William Leu who has attained a reputation and can be considered an expert about the organ, heart, as he has over 25 years of experience being a cardiologist.

Logos refers to the message’s logic and backed up with evidences. In the example given, Dr. Leu has researched and has a conclusion about the topic, that’s why his claim can be considered as sufficiently backed up.