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Resource similarity and ____ are factors that determine the extent to which firms will be in direct competition with each other. market commonality product differentiation customer autonomy resource quality

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Resource similarity and market commonality are factors that determine the extent to which firms will be in direct competition with each other. A market commonality refers to how many markets where a firm and a competitor are involved together. This will show the importance of the different markets and how they are related and important to one another.
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User PuneetShanbhag
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