Question

You decide to buy a new car. You talk to friends about it, research mechanical specifications in Consumer Reports, test drive different makes and models, and compare prices at several dealerships.

Into which classification of consumer products would your new car purchase fall?

A. shopping product
B. specialty products
C. unsought products
D. survival products
E. convenience products

Answer 1

Answer: (A) Shopping product

Step-by-step explanation:

The shopping product is refers to the products that are purchased by the customer by proper research and comparing the products with all the other brands in the market.

While purchasing the product and the customers plan and needs time for taking the final decisions for buying the specific products. There are basically two types of shopping products that are:

• The heterogeneous shopping products
• The homogeneous shopping products

Therefore, Option (A) is correct.