asked 16.0k views
3 votes
When creating a marketing strategy and engaging in market segmentation, the ______ dimensions are the dimensions that define which potential customers are included in a segment.

asked
User Jellicle
by
8.5k points

1 Answer

5 votes

Answer:

When creating a marketing strategy and engaging in market segmentation, the qualifying dimensions are the dimensions that define which potential customers are included in a segment.

Step-by-step explanation:

When you qualify a customer, you understand what he or she will buy based on their need and their taste, and then you trace a prediction to verify if the customer is have a propensity to buy the item or not. A qualification process is made thorough field research when several questions are made to create a point of view about the customers, and then develop a marketing strategy.

answered
User Philipp Spiess
by
7.8k points
Welcome to Qamnty — a place to ask, share, and grow together. Join our community and get real answers from real people.