Question

To prevent unfavorable public relations or at least lessen its effect, the first thing a firm should do is _______.Digital advertising that matches the appearance and purpose of the content in which it is embedded is called _______.

Answer 1

The company will try to stop unpleasant events through certain safety programme, training etc. to avoid unnecessary public relations.

Native advertising

Step-by-step explanation:

The company will try to stop unpleasant events through certain safety programme, training etc. to avoid unnecessary public relations. continuous advertising of brand sole principle on every communication channels helps in maintaining the strength of company even at the time of crises also.

Native advertising- it is basically the ads that matches the style of that particular media on which it is going to be embedded.