Question

Rachel Watts owns a chain of office supply stores. Over the past three years, Rachel has significantly increased her sales through the outright purchase of additional office supply stores. Rachel is pursuing a(n) ________ strategy.

a) acquisitionb) mergerc) strategic allianced) joint venturee) licensing

Answer 1

Answer: The correct answer is "a) acquisition".

Explanation: Rachel Watts owns a chain of office supply stores. Over the past three years, Rachel has significantly increased her sales through the outright purchase of additional office supply stores. Rachel is pursuing an acquisition strategy.

Acquisition: this is the growth formula that we can most commonly observe every day in the economic press. It is based on the procurement processes through which a market is accessed through a company that is acquired, with the peculiarity that it is in operation, which eliminates some hidden costs of internal growth.