Question

The Caesar Park Hotel generally caters to business customers during the week, so weekends are relatively quiet. The hotel has decided to promote mini-vacation weekends for non-business customers as well. What is the Caesar Park Hotel trying to do?

A) It is implementing premium pricing.
B) It is trying to cultivate nonpeak demand.
C) It is promoting complementary services.
D) It is putting reservation systems in place.
E) It is implementing differential pricing.

Answer 1

It is trying to cultivate non peak demand. (B)

Step-by-step explanation:

Non Peak demand are Minimum demand, hence in the case of Ceasar Park Hotel, they decided to promote mini vacation weekends for non business customers as a way of increasing the demand of their services during the weekends.

The Ceasar Park Hotel, observed that the weekends are relatively quiet, thus, they introduced 'the mini vacation weekends', as a way of 'cultivating non peak demand'.