Question

Jet Magazine focuses its marketing efforts on reaching young African Americans. The firm believes that they are positioned to profitably serve this group of consumers. Jet utilizes the strategy of:

Answer 1

Target Marketing

Step-by-step explanation:

Based on the information provided within the question it can be said that Jet Magazine is utilizing the strategy of Target Marketing. This refers to focusing your marketing approach on a select population in order to attract them to your company and convince them to buy your product or service. Which in this scenario Jet Magazine's target market are young African Americans.