Question

Because _____ are purchased frequently, the appropriate strategy is to make them available in many locations, charge only a small markup, and advertise heavily to induce trial and build preference.

Answer 1

Nondurable Goods.

Step-by-step explanation:

Non-durable goods are tangible goods that are used only once or rarely. That is, they are those to be consumed immediately, for example chocolate, soap, ice cream, beer. These are frequently acquired assets, so strategic efforts should focus on distribution and availability to achieve strategic and economic benefits.