Question

Producers use surveys and focus groups for which of the following

purposes?
O
A. To provide incentives to buy their products.
) B. To conduct effective market research.
O
C. To lure consumers to make purchases.
D. To find out what is needed for production.

Answer 1

B. To conduct effective market research.

Step-by-step explanation:

Companies use surveys and focus groups so that they can see which of their products are liked and why. This gives insight on making new products that would make them the most money. Because they are asking real people who consume their products this is a very accurate way of learning about your consumers.