Question

Faber Motors manufactures three lines of cars: high-end security cars for government agencies, commercial cars for consumers and individuals, and professional racing cars. The high-end security cars are sold directly to government buyers by the company. The consumer cars are sold through dedicated dealers who only sell Faber's lines at their outlets. For its professional racing cars, Faber collaborates with Radium Tires, an innovative and renowned tire manufacturer. Faber provides the engine and body, while Radium provides the tires and its expertise on the racing industry. Which term best describes Faber's channel arrangements?

Answer 1

Multi-channel Distribution System

Step-by-step explanation:

Multi-channel distribution system is a process or mechanism during which a single industry creates two or more channels of sales and marketing to target one or more consumer sections.

Mostly via a physical store, an online platform such as Ebay and Amazon, a major retailer, distributor, direct marketing or re-seller.