Question

Question Number 1) NutriSystem maintains a website that engages consumers and includes videos, blogs, activities, and other features that build closer customer relationships and generate engagement. This indicates that NutriSystem employs a(n) __________.

Answer 1

The correct answer is - Brand community website.

Explanation:

A brand community is a community made on the ground of attachment to a particular product. Such community websites provide rich content and information about the product in videos, pictures, activities that establish the brand-consumer engagement and make the strong brand-consumer relationship.

Thus, the correct answer is - Brand community website.