Question

The Boston Consulting Group (BCG) has given specific names and descriptions to the four resulting quadrants in its growth-share matrix based on the amount of cash they generate for or require from the organization. Cash cows are SBUs that are classified as having___________

Answer 1

low market growth, high relative market share

Step-by-step explanation:

Cash cows are SBUs that are classified as having low market growth, high relative market share