Question

A target market _____________________________

a) already has several competitors vying for customers' business.
b) is a specific group of customers on whom an organization focuses its marketing efforts.
c) is the same as a salesperson's prospective client list.
d) is a customer group classified as people with similar demographic characteristics.
e) involves a large number of customers.

Answer 1

B. is a specific group of customers on whom an organization focuses its marketing efforts

Step-by-step explanation: