Question

Firm XYZ is known for adopting a strategy that focuses on designing new products based on their assessment of the capabilities of their engineers and on the easy availability of resources. The firm’s approach, which emphasizes the ease of production and the talents of its resources rather than the needs and wants of the marketplace, can be attributed to its ______ orientation.a) productionb) salesc) marketd) societal

Answer 1

Answer: Option (A)

Step-by-step explanation:

Production Orientation is referred to as or known as general view or approach of any organization which is momentarily inclined towards production and manufacturing processes. In the product oriented view, organization develops and focuses on products which is mostly based on which commodity or service they are good at producing.