Question

1. George just bought a new car. He liked the speed that comes with a Camaro SS, but he also liked the luxury of the Lexus. He purchased the Honda Accord because it seemed to combine some of the luxury of the Lexus and some of the speed of Camaro. Even after making his purchase, George wondered if he had missed something by not buying one of the other cars. George experienced ______________

a. cognitive dissonance
b. post-purchase confusion syndrome
c. cognitive elaboration
d. selective distortion
e. brand dissatisfaction

Answer 1

a. cognitive dissonance

Step-by-step explanation:

Cognitive dissonance: In psychology, the term is defined as the psychological stress or mental discomfort accomplished by an individual who holds two or more than two contradictory ideas, values, and beliefs. It involves a situation in which an individual consists of conflicting beliefs, attitude, or behavior.

Example: George, in the given example, is confused and his behavior is conflicting after buying a car of his own choice.