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When automakers segment based on age, gender, and stage of family life cycle, this reflects a form of ___________ segmentation, they would use vehicle features such as the availability of a moon roof and Bluetooth capability to find customers similar to Justin.

asked
User ArwynFr
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1 Answer

4 votes

Answer:

demographic

Step-by-step explanation:

Demographic segmentation is defined as a market segmentation method based on variables such as age, gender, income etc. ... Demographic attributes like age, sex, gender, religion, and educational qualification, play an important role in research

answered
User Ben Gao
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