Question

Unistar Inc., is an FMCG company that produces a wide range of offerings such as grocery items and personal care products. If Unistar wants to estimate the demand for its new line of body moisturizers, which are all priced at $18, it should opt for ________ research.A) descriptiveB) exploratoryC) prescriptiveD) causalE) qualitative

Answer 1

descriptive_ research.

Step-by-step explanation:

It should opt for _descriptive_ research.

Descriptive research can be defined as is research method i that describe the characteristics of the population or the phenomenon being studied. In this phenomenon the main focus is on WHAT of the research than on the WHY. In the above example also the same act is being done hence the descriptive research