Question

The attempt to create and defend markets that satisfy the needs of consumers and business customers is the basic thrust of:

Answer 1

Marketing

Step-by-step explanation:

Marketing objectives refer to which products should be sold in which markets and the strategies to do it. This depicts the business's strategic thrust, which determines its direction in the future. The alternatives comprise market penetration, elaboration of new products, elaboration of new markets, and access to new markets.